← WorkSelected accounts / 01—02
Social
Management
Two accounts. Two distinct voices. Planning, publishing, and site upkeep built around the people each brand speaks to.
Hanbyul / Apparel & everyday style
PassionFruits / Community & events
Hanbyul
APPAREL · DIGITAL

An apparel account built around product clarity and everyday wear. Instagram direction, website upkeep, and campaign imagery meet in one measured voice.
- 01Instagram direction
- 02Website management
- 03Product storytelling



PassionFruits
COMMUNITY · CULTURE

A youth ministry with a faster visual tempo. Social operations and conference graphics turn event information into a feed people can recognize and act on.
- 01Social operations
- 02Content planning
- 03Campaign graphics


